Creating a line of luxury wellness perfumes that incorporates crystals, manifestation, scent therapy, and spiritual, witchy principles was not an easy task. As I sat down to write the business plan for Ascention, I was filled with fear and uncertainty. Many people around me warned me to be careful and not to say certain things because they thought it would make me appear crazy. But deep down, I knew I had to push past these fears and create something truly unique and special.