Blog

  • Unlocking the Power of Scent: My Journey to Creating Wellness Perfume with ASCENTION, Greta Fitz

    Unlocking the Power of Scent: My Journey to Creating Wellness Perfume with ASCENTION

    But as I delved deeper into the world of beauty, I began to see the downsides of the industry. I saw the harmful chemicals, dies and animal derived ingredients (and the plastic, OMG the plastic!) that were being used in many products, and I knew that there had to be a better way.

    That's why, after years of working in the corporate beauty world, I found myself falling in love with indie beauty. And when I joined the management team of a clean fragrance company, I knew that I had found my calling.

  • Unveiling the Power of Your Astrological Trinity: Understanding Your Sun, Moon, and Rising Placements

    Unveiling the Power of Your Astrological Trinity: Understanding Your Sun, Moon, and Rising Placements

    If you're interested in astrology, you may have heard of the terms "Sun, Moon, and Rising." These three placements are the most important aspects of your birth chart, as they can reveal a lot about your personality, your motivations, and your destiny.

  • Don't Set Resolutions, Set Intentions and Here's Why.

    Don't Set Resolutions, Set Intentions and Here's Why.

    What if we changed the perspective and the narrative of what resolutions are. Let’s take the ego and the “keeping up with the Joneses” mentality out of it. What if you changed the narrative and focused on your self-love, self-care and self-belief instead, to set intentions to reveal your best-self?
  • How To Dial Up Your Self-Belief During Uncertainty

    How To Dial Up Your Self-Belief During Uncertainty

    We've all heard the saying, "when the going gets tough, the tough get going."

    But what does that mean exactly? What does it mean to be tough? And do I really want to be tough? 

    Basically the saying means that when the situation becomes difficult, the strong will work harder to meet the challenge. Let's take a deeper approach to this statement when it applies to ourselves to determine if it's in fact that we have to work "harder" or more so "hearter." 

    Hear me out...
  • :: THE POWER OF RITUAL ::

    :: THE POWER OF RITUAL ::

    What is a ritual and what does it mean for ASCENTION? We are all creatures of habit. From our morning routine to how we take our coffee, we know what we like, and often stick to it. Though habits also get...

  • Making Scents of Memory

    Making Scents of Memory

    You’re brunching with gal pals when suddenly, the scent of cinnamon and maple syrup from your french toast takes you back to the carefree Sunday mornings of your childhood and right then you find yourself grinning, and your friends are wondering what's in that french toast.

    Scent has a major impact on memory, and it can sometimes be subtle, or vividly specific.